SOSTAC®
Certified Planner

A short 2 day course to enable you to become a certified planner using a globally recognised system.
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£500 + VAT / Alumni discount ( 20% off)

Multiple dates available!


Limited class size (Maximum 15 per session). 
Click on a date below to secure your place!

  • Format

    Live Course (Virtual)

  • Author

    PR Smith

  • Duration

    2 days, 9am - 4pm

About the course

By the end of this course you will be confident about writing a great plan, be able to improve other plans, and develop your own strategy (the weakest part of most plans). Use PR Smith’s SOSTAC® logical structure to reduce risk, make better decisions and boost business results. Write the perfect plan. Become a SOSTAC® Certified Planner.

We are delivering this programme via a 2 day online interactive Masterclasses facilitated by our expert subject tutor Sali Midjek-Conway and each course is introduced by PR Smith himself.

The course includes the Advanced SOSTAC® manual to assist with your studies.
Assessment is via a 1-hour online multiple-choice exam.

Practical approach

Successful delegates will receive a SOSTAC® Certified Planner,  Digital Badge and Certificate signed by the author PR Smith!

SOSTAC® 6 step process

Learn the mechanics of creating a effective plan consistently and efficiently, as well as how to bring your team on the journey.

Full manual

The course includes the Advanced SOSTAC® manual to assist with your studies and ongoing application in your work.

Course Lessons

Paul Smith

PR Smith is a marketing consultant, bestselling business author and international speaker. A Fellow of CIM and the Institute of Direct and Digital Marketing, he has helped hundreds of businesses, from innovative start-ups to established blue-chip companies.

He is founder of SOSTAC® Planning framework, voted in the Top 3 Business Models worldwide by the Chartered Institute of Marketing's Centenary Poll, and created the Great Sportsmanship Programme.

He is a guest lecturer at Technologies University Dublin and Cardiff University.

Sali Midjek-Conway

Sali Midjek-Conway CMktr FCIM MCIPR has 20+ years of marketing and communications experience predominantly working in education institutions across Greater Manchester and Lancashire as well as roles in finance and football. Her experience spans strategy development and implementation, organisational communications (including transformational change projects) and engagement planning, lead generation marketing campaigns, training and development and brand management.

Sali most recently headed up a large communications and marketing department in one of three faculties at the University of Manchester where she was responsible for communications, marketing and student recruitment, overseeing the delivery of campaigns and events in the UK and overseas.

Sali is currently a Vice Chair on the Chartered Institute of Marketing (CIM) North West Board and is also Chair of the Chartered Institute of Public Relations (CIPR) North West Committee.