DMI Track:  
UX and web design

Become a UX & Web Design Pro!

Learn how to craft intuitive, user-friendly websites that engage and convert. Master the principles, tools, and techniques of UX and web design to build seamless digital experiences—and take your career to the next level in today’s experience-driven world!

Learn with nesma and get extra tutor hours!

Associate Certificate

Digital Marketing Institute
Format
On demand
Start date
Start any time
Duration
1f hours, 3 months
DMI Membership
3 months included
Course fee

£355 + VAT
Tutors
Derek Liddy, Tara Hunt
*Team discounts and payment options available

Get a recognised qualification

Join a 300,000 strong digital marketing community!

Over 75,000

Learners

5.0 (62 reviews) 

Why learn with nesma ?

We offer personalised learning that adapts to your changing situation at work and home, and more tutor hours to make sure you achieve your learning goals faster! 

Plus using our exclusive SkillsView™ and dedicated advisors, we work with you to help you build learning pathways to help you get that promotion! 

To learn more about the nesma Way!  ...watch our video!


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Unique offers for this programme: 

We provide a unique range of offers to support your learning experience when completing the DMI Professional Diploma in Digital Marketing:
  • Enhance your on-demand learning with personal coaching.
  • SOSTAC Dual Award - qualify
    as a Marketing Planner
  • Explore extra resources and connect with the community—free on your Learning Hub
  • Marketing 101 - Free course

Course description

Boost your career with a course designed to give you the practical skills and creative confidence to design user-first digital experiences.

Ideal for aspiring designers, marketers, and developers, this course provides a hands-on foundation in UX principles, web design basics, and user journey optimisation.

No complex code or design background needed—just clear, actionable guidance to help you create websites that look great, work beautifully, and deliver real results.
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What you'll learn

Understand UX principles and user-centered design.
Create wireframes and design responsive web layouts
Plan and map intuitive user journeys.
Optimise websites for usability and conversions.

Your course includes

  • 11+ hours of expert-led on-demand video lessons
  • Interactive quizzes and practical assignments
  • Real-world case studies and downloadable toolkits
  • Self-paced learning with lifetime access 
  • Qualification Certificate

Your fast track to user-focused web design!

This programme is designed for anyone looking to start or grow a career in UX and web design—from aspiring designers and developers to marketers and product managers.

It gives you everything you need to plan, design, and optimise engaging, user-friendly websites and digital experiences that convert.

You’ll learn how to apply UX principles, create wireframes and prototypes, design responsive layouts, and improve usability—all with practical, real-world tools.

By the end, you’ll be confident building seamless digital experiences and ready to take on a qualified UX or web design role.

We’ll get you certified quickly, with expert support every step of the way.

 This content is updated regularly!

5 modules

  • Website design and problem-solving
  • Design-led websites and ecommerce
  • Graphic design and creative skills
  • SEO for websites
  • Tracking websites and project management
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All of our learners gain access to the nesma learning hub via your own homepage.

From here you can access all of your courses, materials and activities, see your progress and work with other students. 

The platform provides broader benefits including skills passport, activity badges, and access to skills intelligence, offers and news!

Aims

You’ll develop practical skills in user experience design, wireframing, and responsive web layouts to create intuitive, engaging digital products.


In short, you’ll earn an Associate Certificate, equipped to design user-friendly websites that improve usability and drive real business results.

Certification exam 

 
The Test is punchy, focused and dynamic. Questions come in different formats including text and image-based multiple choice, matching and drag and drop formats. It lasts 60 minutes, and afterward (fingers crossed) you are never quite the same. You are a new kind of marketeer, a DMI-certified digital animal ready to thrive in the digital jungle.

You can try out the practice exam. it’s the ideal way to get you ready for the real thing. .  

DMI Membership 


INCLUDED FREE:  when you enrol in this course, you will become a DMI Professional Member and receive access to DMI Premium Resources (worth £120) for FREE.  The DMI Membership Hub is home to practical resources and the go-to platform for bite-size continuous learning.

Resources such as toolkits, templates, webinars, and walkthroughs designed by industry experts will enable you to easily implement your learnings and make an instant business impact.

Who is it for?

This course is ideal for aspiring designers, marketers, and digital professionals looking to build practical UX and web design skills.

Whether you’re starting out or wanting to strengthen your ability to create user-friendly, conversion-focused websites, you’ll gain the confidence and tools to design impactful digital experiences. If your not sure talk to us  

More About Your Course

Learning Objective 1
Learning Objective 2
Learning Objective 3
Learning Objective 4
Learning Objective 5
Learning Objective 6

Understand user experience principles

Learn the fundamentals of UX design and why user-centered thinking matters.

Your Course Creators

Conduct user research and testing

Discover methods to gather user insights and validate design decisions.

Design responsive web layouts

Build adaptable designs that work seamlessly across devices and screen sizes.

Apply visual design basics

Understand typography, colour theory, and layout principles for effective web design.

Optimise for usability and conversions

Learn techniques to improve website accessibility, navigation, and user engagement.

Create wireframes and prototypes

Develop practical skills to design and iterate website layouts and interactions.

Tara Hunt

Social strategy pioneer & digital marketing thought leader

Tara Hunt is an executive-level digital marketing professional with over 20 years of experience. She is the founder of Truly Inc., the author of one of the first books on how the social web is changing business, and a professional public speaker. Tara has created and executed proven digital and social strategies across multiple industries. She specializes in relationship and inbound marketing, with a passion for data-driven strategy.


Derek Liddy

UX and web design expert

Derek is Head of Marketing and e-commerce for Carrolls Irish Gifts. He has over 20 years’ experience developing brands through digital channels, onsite UX/UI, and digital innovation. He has previously worked as the Head of Digital Marketing at Aer Lingus, Head of Online for Anglo Irish Bank, Head of Digital Strategy at Continuum, and has held communications roles at Windmill Lane and Animo Television.

Learning outcomes


Course content

1.Website design and problem-solving

In this module we’ll show you the questions you need to ask when creating your website. We show you how to measure what happens when customers visit your site, and how to improve their experience.

2.Design-led websites and ecommerce

Your visitors are far more likely to become paying customers if you give them an easy to use experience. This module teaches you to think like your customers, and how to solve their problems.

3.Graphic design and creative skills

From imagery to sales copy, this module teaches you how to deliver brilliant, eye catching creative that resonates for your customers.

4.SEO for websites

Learn how your customers find and interact with your website. Learn to improve user journeys and build a mobile friendly experience your visitors.

5.Tracking websites and project management

Your website looks and feels great, but do you know if your customers feel the same? Here, we teach you how to research their behavior with Analytics, and set clear identifiable goals for your site.

What our learners say

Helped secure a payrise!

Since completing my course, I have been able to take on more solo projects surrounding SEO and more paid advetising responsibiities.  This helped secure a payrise.

Step up your game!

Your commitment, passion, and delivery were really amazing. We had a great start and the speed as well as intensity with which we rolled out globally over 3 years was unbelievable.

Concise and practical content

I learned a lot and now feel ready to implement these techniques into my organization. 

Very Professional!

It was an excellent training program, and I am very pleased. The instructors were very knowledgeable, and the content was relevant to our industry.

Simple to understand!

Armed with the knowledge and techniques obtained from your school, I feel more equipped to navigate the challenging social aspects of the real world and become a professional in my field of choice.

Excellent Training Program!

The presenters were amazing. They were engaging, timely, and knowledgeable

5% off for nesma students and alumni!

If you have registered or attended a course
with us before, copy/ use the promo code
on the right when you enrol*
*We will of course verify you have previously learnt with us
Use promo code:

nesmaAlumni2025

Still not sure?  Talk to an advisor now 

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