CIM Marketing Leadership Programme:

Consultancy Module

Level 7 | Masters degree | 11 SQA
Ideal for experienced marketers working at a strategic marketing or management level, looking to strengthen their leadership skills to turn business challenges and disruption into opportunities

This module explores the challenges of leading in today’s dynamic, global market, with modules covering key areas such as strategic marketing, consultancy, and innovation. Participants will learn how to shape and influence business strategies, develop customer-focused approaches, and manage change effectively. The consultancy module, in particular, equips professionals with the skills to analyse and solve real-world business problems, offering practical tools to deliver impactful marketing solutions. With a strong focus on practical application and leadership development, this course prepares participants for senior roles, empowering them to influence the future direction of their organisations.

Flexible timings, speak with course leader to find out how well we can tailor it to you.
Format

Live (virtual)
Learning

Starting dates

January

April

June

September

Duration

20 x 2 hour live session

121 Tutor sessions
on demand

Supplementary

20 credits

26 weeks

Course tutor(s)

Veronica Swindale

Course fee

 £1500 + VAT 

Excludes CIM fees*
See enrolment guide
for details

Aims of the Module

This module aims to equip marketing professionals with the skills to analyse complex business challenges and deliver tailored, high-impact solutions. It enhances critical thinking and problem-solving abilities while developing key consultancy skills like client management, communication, and presentation. The module also provides practical tools for implementing successful consultancy projects, driving positive change, and adding measurable value to organisations.

Assessments Methods 

An assignment based on a given scenario relating to an organisation of your choice. 

The assignment is employer-driven, practitioner-based, relevant, and appropriate for business needs.

Entry requirements 

You’ll need to have a minimum of five years working at senior marketing management level to study the CIM Marketing Leadership Programme.

A business or marketing Bachelor’s or Master’s degree (or equivalent qualification) will also enable entry.

How can it be used?

Learnings can be applied to analyse business challenges, deliver tailored solutions, and improve decision-making. Enhanced client management and communication skills help build stronger relationships, while practical tools enable successful project execution and organisational improvements.
This module serves as a standalone award to showcase your Level 7 expertise and is a mandatory part of the Level 7 CIM Marketing Leadership Programme. Additional modules can be taken to complete the full qualification.
All our learners gain access the the nesma learning hub and you own learning homepage. From here you can access all your courses, materials and activities, see your progress and work with other students. 

The platform provides broader benefits including skills passport, activity badges, and access to skills intelligence, offers and news!

Learning outcomes

The module comprises six learning outcomes.


Learning Objective 1
Learning Objective 2
Learning Objective 3
Learning Objective 4
Learning Objective 5
Learning Objective 6

Critically assess the components of a sustainable and clearly defined consultancy proposition.


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Develop a personal brand that enhances the establishment and growth of client relationships.

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Critically assess the contributing factors to a client’s business issue.


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Evaluate how to facilitate change within the client’s organisation, in response to the client’s business issue.


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Design and implement systems, processes and procedures to embed the agreed solution.


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Demonstrate how to utilise strategic partnerships to leverage organisational success.


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The 'nesma way'

What makes us different is our focus on giving you a great learning experience with more tutor engagement and personal focus ...we call it 'The nesma Way'!  

  • Personalised course selection and options support
  • Structured guidance from our exclusive tutors
  • Simply more contact time to ensure your success
  • Membership to an ever-growing learning community
  • A leading edge learning companion, content and online tools
  • Amazing pass rates and a great experience!
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Course leader

Veronica Swindale

As the inspiration behind nesma, I drive nesma forward, teach CIM programs, and create marketing skill sessions.  With experience in sales, marketing, consultancy, training, and relationship management, I founded nesma for professional development.


I love my job because I take pride in seeing individuals and organisations confidently develop and implement successful marketing strategies after working with nesma.

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